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Sky joins forces with War Child and Choose Love for star-studded music and comedy extravaganza ‘Love Not War’

Bastille and Elbow are among the many star performers for Love Not War, an unmissable night of first-class music, all in the name of fundraising for War Child and Choose Love.

Sky, Choose Love and War Child today announce a collaboration and present Love Not War, a one-off TV event featuring some of the nation’s favourite musicians and comedians, all in the name of fundraising.

Sky and NOW viewers will be able to watch Love Not War this Christmas on Sky Max and Sky Arts. 

As part of the two-hour televised special event, a concert will be recorded at Troxy in London on 21 November where a live audience will be treated to a host of performances from A-list stars, including Bastille, Elbow and Ellie Goulding, with more exciting acts to be announced soon. 

Tickets for the live recording of the concert will be made available for only £10 each, with all the proceeds being donated to Choose Love and War Child. You can purchase your ticket here. 


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This is the first time Choose Love and War Child are coming together to combine their considerable star power and to raise awareness of their shared vision to support those in desperate need. All money raised will go to the two charities, helping to deliver their work in supporting refugees and children affected by war around the world.  

Love Not War is produced by Studio Crook, a company helmed by Matt Crook. The show is Executive Produced by Matt Crook and Anna Blue and Series Produced by Adam McLean and Danny Bell.  

Phil Edgar-Jones, Director of Sky Arts and Entertainment, said: “This is an exciting and important event to mark this new collaboration between two vital charities fighting to change the lives of those impacted by war, and we at Sky are proud to support and be a part of their endeavour. With huge talent like Ellie Goulding, Bastille and Elbow all set to perform it’s going to be a great show and I for one cannot wait to see it.” 

Josie Naughton, Co-Founder & CEO of Choose Love, said: “We are simply over the moon to be coming together with a whole host of our brilliant friends from the worlds of music and entertainment to bring viewers a beautiful show. This will raise desperately needed funds this winter for people living in and fleeing for their lives from conflict zones. It's an honour to be collaborating with War Child on this fundraiser and we can't wait for Sky viewers to get to enjoy the show in the run up to the holidays!” 

Rob Williams, CEO at War Child UK, said: “We are thrilled to be working with Choose Love and Sky on this incredible show. This lends us all an extraordinary opportunity to raise vital funds for the people that War Child and Choose Love support and help to change thousands of lives this winter. To be doing that with the support of so many of our friends from across the creative industries just makes this all the more special, and we hope everyone who is able to tune in, enjoys it as much as I know we will!” 

Matt Crook, founder of Studio Crook, said: “It is an incredible privilege to be working with Sky and two fantastic charities on such an important project. And thank you to Anna Blue who brought the initial idea to the table.” 

Contact our Media team

For more information or to arrange an interview with a War Child spokesperson, please email us at [email protected] or call us on 07764 989 343.
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Notes to the Editor: 

About War Child UK  

War Child UK is the only specialist charity for children affected by conflict. For more than two decades we’ve been driven by a single goal – for no child’s life to be torn apart by war. We aim to reach children as early as possible when conflict breaks out and stay to support them through their recovery – keeping them safe, helping them learn and cope with their experiences, and equipping them with skills for the future.  


We understand children’s needs, respect their rights, and put them at the centre of the solution and campaign for changes to policies and practices to support children in conflict, working with children and young people themselves to demand their rights.  


Together with our partners we deliver our vital, life-saving work in 15 countries across Africa, Asia and the Middle East, and Latin America. In 2019 alone, we reached over 100,000 children.  
UK Charity Number: 1071659  


About Choose Love   

Choose Love does whatever it takes to provide refugees and displaced people with everything from lifesaving search and rescue boats to food and legal advice. We elevate the voices and visibility of refugees and galvanise public support for agile community organisations providing vital support to refugees along migration routes globally. We are a lean, passionate team driving a fast-paced global movement across 15 countries. In just five years, we have reached one million refugees and raised tens of millions for nearly 150 organisations providing vital support at every stage along migration routes from Europe to the Middle East and along the US-Mexico border.   


We are powered by you and by our vision - a world that chooses love and justice every day, for everyone. Choose Love is a restricted fund under the auspices of Prism the Gift Fund. 
UK Charity Number: 1099682. 



About Sky 

Sky is Europe’s leading media and entertainment company and is proud to be part of Comcast Corporation. Across six countries, we connect our 23 million customers to the best entertainment, sports, news, arts and to our own award-winning original content.  


Following the launch of Sky Glass, we now offer customers our strongest ever line-up of products and services. As well as the new streaming TV with Sky inside and everything integrated, customers can enjoy the award-winning Sky Q with all your favourite channels and apps in one place, and with Sky Go you can now access an even better experience on your devices. Sky TV has new channels, new shows and new deals with Peacock, Paramount+ and more. Sky Mobile was voted Best Pay Monthly and Best Value Pay Monthly network by Uswitch, and with Sky Broadband we’re offering our fastest speeds yet. 


Building on the success of Sky Originals like Chernobyl, Gangs of London and Brassic, we are doubling our investment in original content by 2024 through Sky Studios. Our new TV and movie studio, Sky Studios Elstree, is expected to create over 2,000 new jobs and generate an additional £3 billion of production investment in the UK over the first five years alone. Sky News provides impartial and trustworthy journalism for free, Sky Arts is the UK’s only dedicated free-to-air arts channel making the arts accessible for everyone and Sky Sports, our leading sports broadcasting service, brings customers some of the biggest and best global sporting events from the Premier League to Formula 1 and everything in-between. Sky Cinema is the home of Sky Original films with brand new films launching every month alongside an unrivalled range of the latest cinema releases and on demand library. 


We believe that we can be a force for good in the communities in which we operate. We’re committed to being Europe’s first net zero carbon entertainment company by 2030 and we’re proud to be a Principal Partner and Media Partner of COP26 – the UN Climate Change Conference. We take pride in our approach to diversity and inclusion: we’ve been recognised by The Times and Stonewall for our commitment to diversity, and we’ve set ambitious 2025 targets to continue to increase diversity and representation.  We’re also committed to investing £30million across our markets over the next three years to improve our approach to diversity and inclusion, and to tackle racial injustice.